After its recent successful transformation of the former Horlicks factory, Berkeley Homes has set its sights on refurbishing the high street. Holding a public exhibition at the Observatory Shopping Centre, they addressed and reassured residents’ concerns after years of visceral disappointment, lingering uncertainty regarding plans and the duration of time it might take to redevelop the town centre.
During the event, they unveiled their visions for the high street, hoping for it to become a vibrant hotspot for friends and families to frequent with its mixed environment, offering a wide range of retail shops and housing to suit all needs.
It was particularly exciting to hear their aim to encourage a more lively and interactive space for residents to spend their evenings, restoring energy and hope from previous years! Their goal for resident engagement could be clearly seen through the activities that took place during the event, inviting people to write their hopes, priorities and ideas on post-it notes. It was heart-warming to see so many people of all ages and backgrounds coming together to help shape the future of our high street.
The ‘Wish-Wall’ received more interest than anticipated, with nearly 200 people partaking and writing a range of different but certainly relevant messages throughout the day. For example, calls for a green space, safety measures and greater inclusivity to suit the diverse populace. The ‘Wish-Wall’ became a unique and effective way to ensure that the residents of Slough will be at the heart of all plans.

Berkeley’s existing plans include creating scenic views through a central park and new street plantings, refreshing the area. Additionally, in tackling safety concerns, renovations exclude alleys to promote freedom to walk wherever as well as having monitored CCTV and onsite personnel. Finally, their market plans are shaped with a strong commitment to inclusivity, carefully considering diversity and accessibility needs throughout the design.
Yet, what remains apparent is the organisation’s wish to preserve the “town’s unique spirit and ambition,” as highlighted by their Head of Development. From using astronomy and fingerprint designs, celebrating the Herschel family’s discoveries, to incorporating zebra crossing patterns as another invention made in Slough, their commitment to showing Slough’s heritage proudly is inspiring as well as educational!
Thus, the residents have clearly spoken. And the project is responding with much enthusiasm and innovation. In three words, as said by Berkeley’s Assistant Land Manager, these plans are “exciting, transformative and opportunistic.” The future of Slough High Street is already looking much brighter with Berkeley Homes’ continued efforts to incorporate resident feedback in their plans.
But these changes will only be truly transformative if they continue to be guided by us, the residents of Slough. That’s why it’s so important to take advantage of this opportunity and share our ideas to shape the exciting future of our town.
You too can contribute your thoughts on the proposal through the feedback form on the ‘Future of Slough Central’
The form will remain open until the new year.